Build 5x more pipeline, close bigger deals and blow out your number.
Spencer Judge · 161% of Quota and best year ever in SaaS sales after selling enterprise 6+ years using Alpha Selling
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Bespoke, one-on-one deal coaching. Not a cohort, not a course. From the AE who was #1 at Salesforce, Asana, and Workday in today’s market.
1-on-1 only. No cohorts. No recycled 2018 playbooks.
What separates Alpha Selling from every other program
Templates, pre-recorded courses, and group calls don’t move your number. Here’s what actually does.
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True 1-on-1 coaching, twice a week
Not a course. Not a cohort. We work your deals, in your territory, live, twice a week. From the AE who was #1 at Salesforce, Asana, and Workday in this exact AI and high-interest-rate environment.
Direct, real-time access
Deals change in an instant. You get me directly on text and WhatsApp between sessions so we make moves the moment they’re needed. The clients who talk to me most get the biggest results.
A pack of elite sellers behind you
The Wolf Pack: top performers from HubSpot, Salesforce, ElevenLabs, Confluent, Databricks, Gong, Smartsheet, NetSuite, and top AI startups, trading what’s working in the market right now.
Real enterprise deals, broken down.
Watch Brandon and his clients walk through the exact moves behind deals other reps couldn’t close.
Alpha Selling clients sell at
Salesforce · HubSpot · Workday · Twilio · Gong
$13.75M enterprise deal, mapped to power
Brandon Clauser breaks down the play behind his own $13.75M Workday deal.
His biggest deal & commission check (Salesforce)
A career-best Salesforce deal and the commission it paid.
$700K pipeline built, $95K closed (founder)
How a founder built $700K in pipeline and closed $95K.
$1.7M net-new, off a cold call (Workday)
Tony Rant · Enterprise AE, Workday
$2.6M deal no one else could close (Salesforce)
Mike DeMaio · Core AE, Salesforce
161% of quota & President’s Club (HubSpot)
Spencer Judge · Corporate AE, HubSpot
372% of monthly quota (Salesforce)
Thomas Proctor · AE, Salesforce
Multi-million deal & career-best earnings (Salesforce)
Mike Gronstal · Enterprise AE, Salesforce
A process for the deals you're working right now.
The three moves that decide whether an enterprise deal closes, applied to your live pipeline.
Get to power
Map the real buying committee and build a path to the people who actually sign.
Quantify business value
Turn your solution into hard dollars the economic buyer can defend internally.
Control the next step
Leave every meeting with a mutually agreed next action and a clear path to close.
A clearer process for active pipeline.
Diagnose the deal, map power, rank business value, and leave with a sharper next step. This is coaching for reps selling real opportunities, not another passive course library.
See how coaching worksThe questions reps actually ask.
How is this different from group coaching or a cohort?
It’s the opposite. Alpha Selling is 1-on-1, bespoke coaching on your real deals, not a cohort, not a video course, not a community you get lost in. Every session is built around your accounts, your gaps, and your live pipeline.
Why Brandon, and not another coach?
Most sales coaches peaked in the golden age of SaaS. Brandon was #1 at Salesforce, Asana, and Workday in today’s market, he closed a $13.75M deal and earned President’s Club while selling only got harder. You’re learning from someone doing it right now.
What’s included?
Private 1-on-1 coaching with Brandon on your live deals, a regular weekly working cadence, BVPR deal inspection, the Alpha Selling frameworks, between-session support, and access to the Wolf Pack.
What’s the Wolf Pack?
The private community of AEs Brandon coaches, a peer network of operators trading plays and wins. It’s a bonus alongside the 1-on-1 work, never a replacement for it.
How does pricing and getting started work?
It’s application-based. Book a call, we’ll see if it’s a fit, and pricing is shared on that call. The fastest first step is running your live deal through the free BVPR.
What is a BVPR?
Business Value Power Rankings, a fast read on one of your live deals across value, power, and next-step risk, with the one move to make next. It’s free.
See where your deal is slipping.
Run the free BVPR diagnosis in minutes, or apply to work directly with Brandon. No fluff, no long course to grind through.
Run my deal diagnosis Apply for coaching